While Sure Insurance is dedicated to putting fairness first, we don’t claim to be the cheapest every time. What we do say is we’ll save customers about 30% on their insurance premiums on average, which equates to $1,200 on average.

We base this analysis on more than 11,000 quotes collected in 2019 from regional Queensland between Bundaberg and Cape York.  Based upon the sample average, Sure Insurance was 30% cheaper, but there were occasions when we were more expensive.

So why is Sure sometimes more expensive? Insurance fundamentally is the purpose of spreading the risk across a large number of policy holders with similar risk profiles over a period of time.

‘Similar risk profiles’, is one of the key differences we’re trying to achieve at Sure. Our goal is to risk rate your property based on your specific circumstances and those of your property. We’ll ask questions about your individual property, not just your postcode.

Take Townsville for example. We don’t see Townsville as one giant flood risk. In fact, our data shows 69% of the houses in Townsville have a zero flood risk. That means we don’t charge 69% of the homes in Townsville for flood as that simply wouldn’t be fair.

What this does mean however, is there is no cross subsidisation for those homes which are deemed to be high flood risk. While this is unfortunate for these people, we believe it’s fairer for the majority and is at the heart of our ‘similar risk profiles’ principle.

Because we’re committed to fairness, we don’t just forget about those in areas with higher risks, so we offer some substantial discounts if certain mitigation measure have been put in place. These include:

  • Up to 30% off the cyclone premium if you have had a full roof replacement, plus a further 10% off if you have installed cyclone shutters, plus a further 5% if you have cyclone ready roller doors and sheds.
  • Similar for flood mitigation, 20% off the flood premium if barriers have been installed, plus a further 10% if flood resistant doors and windows have been installed, and a further 5% if anti-backflow valves have been installed.
  • Bushfire, 30% off the bushfire component, for sprinkler systems and 5% for gutter guards.

We won’t always be the cheapest, but we do promise our customers fairness and transparency as we strive to challenge the status quo and proactively make home insurance fairer for regional Queenslanders.

What to do in an emergency

If you’re in a life threatening emergency, call 000 or your local SES on 132 500 first.

If it’s not life threatening, report any loss to the police and keep a list of any items stolen or damaged.

Next, contact our team on 1300 392 535.

Fairness First

You’re in safe hands with Sure.

Sure Insurance is Queensland owned and operated. We have partnered with global insurer, Liberty Mutual Insurance Company (Liberty), who underwrite your policy. In Australia, Liberty is licensed and regulated by the Australian Prudential Regulation Authority (APRA) and meets all prudential requirements

All financial services in connection with your policy are provided by us, on behalf of Liberty, under our Australian Financial Services Licence (AFSL 506378). Contact us for more information.